5 Reasons Why A DIY Website Is Not as Smart an Idea as You Think
6 January, 20226 min read
It’s a typical move for many startups. After all, building your own website is fairly easy these days. There’s no coding required, and there lots…
Continue readingAddressing the Tech Gap for BIPOC Entrepreneurs Through Digital Equity
6 January, 20223 min read
The US continues to face a huge technology gap that disproportionately affects entrepreneurs of color. This ultimately holds back growth of the economy, especially in a volatile…
Continue readingThe True Cost of Building A Website for Small Business
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If you search online for “how to build a website for cheap”, or “how much does it cost to build a website from scratch?” there’s…
Continue readingWhy You Should Work with a Digital Coach Before You Build Your Website
6 January, 20223 min read
Working with a digital coach is a lot like hiring a general contractor to build a house. It takes someone with the right set of…
Continue readingToday’s Black Wall Street is No Longer Neighborhood-Based
5 January, 20223 min read
The internet presents both challenges and opportunities for black-owned businesses. With a sharp rise in racial tensions in 2020, companies everywhere responded by highlighting the…
Continue readingHere’s A Detailed Marketing Budget Guide for Small & Micro businesses in 2022
5 January, 20227 min read
Bottom Line: For A Microbusiness To Become A Small Business, Investing in Marketing Is the Key To Growth. It’s common for a typical marketing budget…
Continue readingTiffany Williams | Exquisite Catering | Chicago, IL
2 November, 202014 min read
GigRoots Podcast | Tiffany Williams Interview | Chicago, IL Introduction: Tiffany Williams runs her own catering company, Exquisite Catering. Like many entrepreneurs, Tiffany’s livelihood took…
Continue readingNancy Quero | Guelaguetza Designs | Grand Rapids, MI
2 November, 20209 min read
GigRoots Podcast | Nancy Quero Interview | Grand Rapids, MI Introduction: Grand Rapids has about a 16% Latinx population, but that doesn’t begin to capture…
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